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Pets Winning Big on Game Day: Chewy’s 2025 Celebration

Celebrate Game Day with your furry friends while Chewy gives back to animals in need.

By Sneha Tete, Integrated MA, Certified Relationship Coach
Created on

Football season brings excitement, gatherings, and celebration across the nation. But why should the fun be limited to just the two-legged fans in your home? At Chewy, we believe that Game Day should be a celebration for everyone in your family—including your beloved pets. Whether you have a dog, cat, bird, or any other furry companion, there are countless ways to make this year’s Big Game a memorable and pet-friendly experience.

This year, Chewy is taking the celebration to the next level by combining entertainment with giving back to animals in need. With a massive giveaway, free treats, and creative ways to involve your pets in the festivities, Game Day 2025 is shaping up to be a win-win for pets and their parents everywhere.

Giving Back to Pets in Need

While millions of football fans cheer on their favorite teams during the biggest game of the season, many animals in shelters and rescues across the country need support and care. Chewy is committed to making a difference in the lives of these animals by donating an impressive 59,000 pounds of pet food to two incredible organizations dedicated to animal welfare and rescue efforts.

This generous donation demonstrates Chewy’s commitment to animal welfare beyond just selling pet supplies. The company recognizes that while families gather to watch the Big Game, many pets in need are waiting in shelters hoping for their forever homes. By partnering with respected animal rescue organizations, Chewy ensures that pets in crisis situations receive the nutrition and care they deserve.

Supporting the KC Pet Project

The KC Pet Project is a lifesaving animal shelter located in Kansas City that works tirelessly every single day to care for and rehome pets in their community. This organization is dedicated to finding loving homes for animals while providing essential medical care, behavioral support, and rehabilitation services. Through their comprehensive programs, the KC Pet Project has helped countless animals transition from shelter life to happy, healthy homes with caring families.

Partnering with the Pennsylvania SPCA

The Pennsylvania SPCA extends its mission far beyond the city of Philadelphia, helping pets find loving homes and supporting animal welfare throughout the region and beyond. This respected organization provides essential services including adoption facilitation, veterinary care, cruelty investigations, and community education programs. By supporting the Pennsylvania SPCA, Chewy is helping to ensure that animals throughout the eastern United States receive the care and protection they need.

59,000 Free Treats Up for Grabs

If you think the donation of pet food is impressive, Chewy has another surprise for pet parents everywhere. The company is giving away a total of 59,000 free treats specifically for dogs, cats, and birds. This giveaway means that regardless of where you live, which team you’re supporting, or what type of pet shares your home, your furry or feathered friend deserves to be part of the Game Day celebration and excitement.

How to Claim Your Free Pet Treat

Obtaining your free treat is simple and convenient. To snag your exclusive free treat, pet parents should keep a close eye on Chewy’s Instagram Stories early Monday morning following Game Day. The company will drop an exclusive promo code that can be redeemed on Chewy.com for select treats. However, timing is crucial—the promo code will expire soon after it’s released, so make sure you don’t miss this limited-time opportunity to give your pet a special Game Day treat.

This promotional strategy not only rewards loyal Chewy customers but also creates an engaging social media experience that brings the pet-loving community together. By using Instagram Stories, Chewy ensures that followers are notified promptly and can quickly redeem their free treats before the offer expires.

Make Game Day Pet-Friendly

Creating a pet-friendly Game Day experience requires thoughtful planning and creativity. Whether you’re throwing a homegating party, hosting a watch party with friends, or simply enjoying a quiet afternoon with your pet, there are numerous ways to ensure your furry companion feels included and happy during the festivities.

DIY Football Treats for Pets

One of the most creative and personal ways to celebrate Game Day with your pet is by preparing homemade, pet-safe treats shaped and themed like football. These DIY treats can be customized to your pet’s preferences and dietary needs, ensuring they’re both delicious and nutritious. Creating football-shaped treats at home shows your pet how much you care while adding a fun, festive touch to your celebration.

When making homemade pet treats, remember to use only pet-safe ingredients and avoid foods that are toxic to dogs, cats, and other animals. Ingredients like peanut butter, pumpkin puree, and pet-friendly broths are excellent bases for homemade treats. You can shape them into footballs using small molds or your hands, then refrigerate or bake them according to your recipe.

Hosting a Homegating Party

If you’re planning a homegating party with friends and family, Chewy offers comprehensive guides to throwing the ultimate dog-friendly football party. The key to a successful pet-friendly gathering is preparation and awareness of potential hazards. When hosting a Game Day party with pets present, you’ll want to create an environment where both your human guests and animal companions can enjoy themselves safely and comfortably.

A successful homegating party with pets involves providing pup-safe snacks, comfortable spaces for pets to rest, and engaging activities like cozy game-day outfits and interactive toys. The atmosphere should include plenty of tail wags and happy moments as your pets interact with your guests. Consider setting up a designated pet area where animals can retreat if they feel overwhelmed by the party atmosphere, ensuring they remain comfortable throughout the game.

Comfortable Game Day Outfits

Show your team spirit and include your pet in the celebration by dressing them in comfortable, pet-friendly jerseys or bandanas featuring your favorite team’s colors. Pet jerseys and team bandanas have become increasingly popular Game Day accessories, allowing pets to visually participate in the celebration. These outfits aren’t just fashionable—they’re also conversation starters and create memorable photo opportunities.

When selecting Game Day outfits for your pets, prioritize comfort and safety over aesthetics. Ensure that jerseys fit properly without restricting movement or causing discomfort, and avoid any items with small parts that could pose choking hazards. Many pet retailers now offer high-quality, affordable team jerseys specifically designed with pets in mind.

Super Bowl Snuggles: A Relaxing Alternative

Not every pet owner wants to host a large party or incorporate their animal into a high-energy celebration. For those who prefer a more low-key Game Day experience, curling up on the couch with your pet and plenty of plush toys and treats offers a wonderful alternative. Creating a cozy, comfortable environment allows you to enjoy the game while bonding with your furry friend through quiet companionship and gentle interaction.

This approach is particularly ideal for senior pets, anxious animals, or those who are sensitive to noise and commotion. By creating a calm, comfortable space filled with soft blankets, favorite toys, and occasional treats, you can ensure your pet enjoys Game Day in a way that suits their personality and temperament.

Creative Game Day Pet Activities

Beyond treats and comfortable clothing, there are numerous creative ways to engage your pet in the Game Day excitement. Consider these pet-friendly activities:

  • Set up a photo booth with a football-themed backdrop to capture adorable Game Day moments with your pet
  • Create a jersey decorating station where guests can personalize pet clothing with markers and embellishments
  • Organize interactive games where pets can play fetch or toy-carrying competitions
  • Prepare special frozen treats using pet-safe ingredients like pumpkin puree and yogurt
  • Arrange “halftime entertainment” featuring interactive toys and puzzle feeders
  • Create team colors using pet accessories like collars, leashes, and toys

Safety Considerations for Game Day Celebrations

While celebrating Game Day with your pet, it’s essential to prioritize their safety and well-being. Several common Game Day foods and decorations can pose risks to curious animals. Chocolate, grapes, onions, and high-fat foods are particularly dangerous for dogs and should never be accessible to pets.

If you’re hosting a party with multiple guests, communicate clearly with attendees about pet safety. Provide place cards listing ingredients of all food items so guests understand what’s safe for your animal companions. Discourage pot-luck contributions when pets will be present, as well-meaning guests might inadvertently bring pet-toxic foods.

Keep decorations secure so pets can’t chew on them or become tangled in strings or balloons. Ensure all guests supervise their interactions with pets and understand appropriate boundaries. Keep the noise level manageable to avoid causing stress or anxiety to sensitive animals.

Frequently Asked Questions

Q: How can I get the free treat from Chewy?

A: Follow Chewy on Instagram and watch their Stories early Monday morning after Game Day. They’ll share an exclusive promo code that you can redeem on Chewy.com for select treats. Remember that the code expires quickly, so act promptly.

Q: What types of pets can receive the free treats?

A: The free treats are available for dogs, cats, and birds, ensuring that pets of all kinds can participate in the celebration.

Q: Are homemade pet treats safe for my animal?

A: Homemade pet treats can be safe and healthy when made with pet-friendly ingredients. Always avoid toxic foods like chocolate, grapes, onions, and xylitol. Research proper recipes and consult your veterinarian if your pet has dietary restrictions or allergies.

Q: How do I make my Game Day party pet-friendly?

A: Provide safe, pet-appropriate snacks, ensure proper supervision, keep decorations secure, avoid toxic foods, create a calm space where pets can retreat if needed, and communicate with guests about pet safety guidelines.

Q: Can I dress my pet in team gear?

A: Yes! Pet-friendly jerseys, bandanas, and other team gear are widely available and allow your pet to show team spirit. Ensure any clothing fits comfortably and doesn’t restrict movement or breathing.

Q: What should I do if my pet gets stressed during the party?

A: Create a quiet, comfortable retreat space where your pet can rest away from the noise and activity. Provide calming toys, familiar blankets, and treats. If your pet continues showing signs of stress, consider moving them to a separate room where they can relax undisturbed.

References

  1. Pets Everywhere Are Winning Big on Game Day—No Matter Who Wins the Big Game — Chewy. 2025-02-04. https://www.chewy.com/education/dog/general/big-game-2025
  2. How to Throw the Ultimate Puppy Bowl Party — Chewy. 2025. https://www.chewy.com/education/dog/pet-parenting/how-to-throw-a-puppy-bowl-party
  3. KC Pet Project — KC Pet Project. 2025. https://www.kcpetproject.org
  4. Pennsylvania SPCA — Pennsylvania Society for the Prevention of Cruelty to Animals. 2025. https://www.pspca.org
Sneha Tete
Sneha TeteBeauty & Lifestyle Writer
Sneha is a relationships and lifestyle writer with a strong foundation in applied linguistics and certified training in relationship coaching. She brings over five years of writing experience to fluffyaffair,  crafting thoughtful, research-driven content that empowers readers to build healthier relationships, boost emotional well-being, and embrace holistic living.

Read full bio of Sneha Tete